Dodging the AI Disasters – What Not To Do

Avoiding the Pitfalls That Undermine Your Tech Investment AI is powerful. But poorly implemented, it’s just as capable of damaging your customer experience as it is of improving it. Mass Marketing Mayhem Automation has enabled volume. But as Ebbon’s Simon West-Oliver warns: “If misused, it becomes intrusive, overwhelming, and often irrelevant.” High-volume spammy messages don’t […]