About RALPH™
Your flying robotic marketing assistant
HERE ARE THE FACTS!
Meeting
Market Need
According to different studies, between 83-92% of online purchase decisions are driven by visual elements. And with so much more of the automotive buyer journey now happening online, not on the forecourt, effective visual marketing is becoming a “make or break” success factor for most dealerships.
And it’s not just customers who have higher expectations. Third-party sales platforms are increasingly demanding too. It is now usual for sites to require 40+ images, which need to be produced consistently in their required format. Up until now, creating accurate, high quality, and compelling photos and videos has been expensive, time consuming, or both.
About RALPH™
RALPH™ is your flying robotic marketing assistant, automating the capture and upload of high-quality, accurate photos and videos of every car you have on sale.
Simply press a button to engage him and watch as he maps the car, captures professional quality images, and uploads them to your website and third-party portals.
He’s the ultimate marketing automation tool.
What can RALPH™ do?
01
Save time on image capture, so your dealership staff can stay focused on selling cars. You can also speed time to market as you don’t have to wait for someone to have a free slot to dedicate to taking photos and videos.
02
Save money when compared to hiring a photographer, dedicated staff, or investing in massive visual marketing suites. And because RALPH™ creates and uploads ready to use images, you’ll save money on editing and uploading too.
03
Increase image quality and consistency, as he captures according to his programmed plan, meaning images are accurate, high quality, cover every aspect of the vehicle, and are in the right formats for websites and third-party portals.
ralph’s timeline
Our Journey So Far

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1980

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1983

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1989

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1989